A lot of people think they can jump into the adwords game overnight, and some actually do (and do successfully – cough [Perry Marshall..] cough cough), but for the other 99.5% of us we need professional google grants management and consulting – or at least a point in the right direction.

I’ve actually put together a little info below to demonstrate the viability behind our program. This all came actually when I had asked people to mathematically prove me WRONG about the concept USNPS is based on (professional management and consulting) versus DIY or placing an in-house staff member on the job.

Here’s the breakdown in cost-of-time when comparing Staff to USNPS.

Action –     Staff  / USNPS (in hours)

Proposal – 10 hours for inexperienced staff vs 3 hours with USNPS

Account Setup – 5 vs 3

Basic Campaign Setup – 7  vs 2

Intermediate Campaign Setup – 12 vs 4

Advanced Campaign Setup 20 vs 7

Monitoring –  3 vs 1

Analysis – 10 hours versus 2! (keep in mind years of knowledge come into play here, and proper analysis can return on itself in dividends – versus shooting around in the dark)

It just makes sense to get professionals on your Google Grants goals, it’s terrifyingly difficult to maximize the $10,000 as it stands for the professionals, let alone for the new-comers.